R&B singer Paloma Ford is making her pitch for Woman Crush Wednesday contention courtesy of a new visual. The popular crooner has delivered her new “Rain” music video to the masses. Watch and comment below!

Today singer, songwriter, model, actorPaloma Ford follows up from the electrifying release of her single “Rain” with a sultry-satisfying visual to the infectious R&B, soul track produced by Jowan Sanders. Directed by Brock Mills and Touré Mccord, “Rain” gives a dose from Paloma Ford’s highly anticipated new project X Tapes — out soon.

On what fans can expect from X Tapes, Paloma had this to say “X Tapes is a collection of my emotions and experiences falling in and out of love. “Rain” was my perfect way to introduce X Tapes because in order to tell a story of heartbreak you have to start at the beginning which is love. This project is more than just compilation of songs, it’s my story. Every song is personal — and hopefully it resonates with people who have experienced similar experiences. That’s what music is all about and X Tapes is a refreshing reminder of that.”

Paloma enchants viewers with a dreamy, attention-grabbing visual to complement the buttery vocals on “Rain.” Setting the scene with a smooth, blue-light ambiance, that oozes in tantalization, Paloma takes the lead on love and the emotional highs that encompasses at the beginning of a relationship—setting the stage perfectly for X Tapes to speak to all that trickles in after a blissful honeymoon stage.

X-Tapes will mark Paloma’s first studio project since her 2016 EP, Nearly Civilized with Billboard charting single “Jada” and streaming hit single “W.E.T.” featuring Dave East. 

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