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Nas Celebrates 30th Anniversary of his Iconic ‘Illmatic’ LP With Limited-Edition Collaboration with Umbro & Nicholas Daley

November 19, 2024 ItsHipHop Leave a comment

GRAMMY-Award winning rap legend Nas, celebrates the 30th anniversary of his revolutionary album, Illmatic, while on tour in London. Known as a pivotal release in hip-hop history, Illmatic is more than an album; it’s a cultural milestone, reflecting the grit, soul, and resilience of New York City. To commemorate this major milestone, Nas has joined forces with UK- based brands Umbro and Nicholas Daley on a limited-edition soccer jersey celebrating Nas’ impact on music and style over the three decades.

The limited-edition design combines Umbro’s deep-rooted connection to sport culture with Daley’s distinctive approach to heritage-inspired fashion. Paying homage to the spirit of Nas’ NYC upbringing and the influence of Illmatic, the design is imposed with Nas iconography resulting in a truly unique piece. Together this design blends British craftsmanship with streetwear sensibilities celebrating Nas’s multi-decade influence and seamlessly bridges sport, music, and fashion.

“Nas and Illmatic represent a transformative moment not only for music but for culture as a whole. Collaborating with Nicholas Daley to capture that essence in an Umbro shirt allows us to celebrate Nas’ legacy with a piece of sportswear that speaks to fans worldwide,” states Umbro.

The Nas x Umbro x Nicholas Daley football Jersey is more than a fashion piece; it’s a wearable homage to an artist who has redefined storytelling in hip-hop and a testament to the lasting impact of Illmatic on global culture.

“Curating this exclusive NAS 30th anniversary Illmatic style in collaboration with Umbro has been a true honour for one of Hip Hop’s legendary icons. Illmatic is one my favourite albums off all time and the impact it has had both musically and culturally is so evident today. The collaboration is celebration of hip-hop and the legacy of Illmatic, whilst incorporating the heritage of Umbro in a collection which I wanted to feel both classic and forward-looking,” states Nicholas Daley, designer and founder of Nicholas Daley.

Matt Young, President of Bravado, states, “This unique collaboration has been a true melding between Umbro and Nicholas Daley shining light on one of the most revolutionary hip-hop albums, Illmatic, and Nas’ impact musically and globally. We’re excited for this limited-edition design to reach music, fashion and sport enthusiasts alike.”

This limited-edition piece is now available on nicholasdaley.net, making it a coveted addition to the wardrobes of music, fashion, and sports enthusiasts alike.

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GloRilla Receives “Key To Fashion Week” At New York Fashion Week Festival

September 25, 2024 ItsHipHop Leave a comment

The Model Experience (TME) hosted another spectacular fashion and music festival in New York on September 13th and 14th at the Armory Arena. A major highlight of this year’s NYFW event was a performance by chart-topping phenom GloRilla.

GloRilla took the stage on the first day, alongside YouTube star Ar’mon Warren. The second day featured rising star Lola Brooke and up-and-coming artist Keno, with MTV’s Margie Plus as the host. TME also showcased a series of fashion shows featuring designers like IFlyUniverse, SpiritHoods, By A Guy, and Street Dream Apparel, with special guests such as Maino, Lyrica Anderson, and more.

One of the most anticipated moments of this year’s Fashion Week Festival was TME’s presentation of the inaugural “Key to Fashion Week” to GloRilla, symbolizing her influence at the intersection of music and fashion. This ceremonial honor celebrates artists who have not only dominated their fields but have become style icons in their own right. GloRilla’s fearless sense of style, blending streetwear with high fashion, had inspired fans worldwide, making her a natural choice for this prestigious recognition. The “Key to Fashion Week” served as a symbolic entryway into the world of fashion’s elite, recognizing her role in shaping trends and setting the tone for future generations of creatives.

The post GloRilla Receives “Key To Fashion Week” At New York Fashion Week Festival first appeared on The Source.com.

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The LOX x Paper Planes Drop Capsule Collection

August 21, 2024 ItsHipHop Leave a comment

n celebration of the 30th anniversary of The LOX’s legendary debut album “Money, Power & Respect,” Roc Nation’s iconic streetwear brand, Paper Planes, is proud to announce an exclusive collaboration with the renowned hip hop group. This limited-edition collection honors The LOX’s enduring impact on hip hop culture and their ongoing legacy as New York legends.

The LOX, comprised of Jadakiss, Styles P, and Sheek Louch, have been on an impressive press run leading up to their 30th anniversary milestone, including a standout performance at NPR’s Tiny Desk Concert. As they continue their anniversary tour, fans now have the perfect way to represent the group with a special edition Paper Planes crown, graphic tee, and hoodie designed in collaboration with The LOX.

The collection was crafted by Queens native, Tmark, who has seamlessly blended Paper Planes‘ signature streetwear aesthetic with The LOX’s gritty, authentic New York style. These pieces are not just apparel—they’re a testament to the group’s influence over the last three decades. Whether you’re planning to rock these items on your block or at one of The LOX’s anniversary concerts, this collection is a must-have for fans and followers of both hip hop and streetwear.

The Paper Planes x The LOX collaboration will be available online at Paper Planes’ official site. Don’t miss out on this limited drop to commemorate a monumental occasion in hip hop history.

The post The LOX x Paper Planes Drop Capsule Collection first appeared on The Source.

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NY Yankees To Launch “New York or Nowhere” Collab Shot By Jonathan Mannion

August 20, 2024 ItsHipHop Leave a comment

Today, the New York Yankees and streetwear brand New York or Nowhere (NYON) are joining forces to release an exclusive collab that fuses the Yankees’ iconic heritage with contemporary New York style; creating a collection of premium athleisure equally suited for game day excitement and everyday wear.

NYON has long been a favorite among athletes (worn by stars such as Aaron Judge, Jalen Brunson, and Pete Alonso), and in celebration of the Yankees partnership, campaign images will feature baseball legend Mariano Rivera, shot by renowned photographer Jonathan Mannion.

The collection features 45 pieces, including tees, hoodies, varsity jackets, snapbacks, and New Era’s 59FIFTY fitted hats. With prices ranging from $45 to $375, the collection will be available at Yankee Stadium, NYON’s flagship store, and globally at newyorkornowhere.com.

The post NY Yankees To Launch “New York or Nowhere” Collab Shot By Jonathan Mannion first appeared on The Source.

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Juelz Santana and Fivio Foreign Call Out Lil Yachty For Trying to Diss NYC

July 31, 2024 ItsHipHop Leave a comment

Numerous people disagree with Lil Yachty’s opinion that Atlanta is the real home of fashion and trends and the Big Apple is only biting off of ATL’s swag, but Dipset soldier Juelz Santana and NYC driller Fivio Foreign took offense to his statement and wasted no time addressing Boat and his take on fashion.

On one of the more recent episodes of Yachty’s A Safe Place Podcast, he claimed that ATL is the real home of the trendsetters and that New York is merely copying ATL’s fashion sense.

“I feel like New York didn’t have this…I don’t want to say identity, but everyone used to just kinda copy Atlanta,” he said to podcast guest and New York native Cash Cobain. “You said it yourself. Even, like, the influence was extremely heavy from Atlanta […] As far as style goes, I don’t think it’s shit going on when it comes to New York fashion.”

He even targeted people from specific boroughs like Queens and the Bronx, saying, “I feel just people on those outskirts—Queens, Bronx—do they even come to [Manhattan to shop]?”

Juelz took to IG to respond to Boat’s comments, saying, “WE all Love Atl But did @lilyachty SAY say the flyes [ninja emoji] N the Most TRENDSETTERS Came from ALT WOW Much love bro,” he wrote.

Santana then highlighted some of NYC’s fashion forward artits that have influenced the culture over the years, stating, “No luv lost br but, NEVER MIND!!!! PS @souljaboy I Don’t wWant No [smoke emoji] y’all got it @jimjonescapo they tryint to erase us from history I’m not even gonn name up @asaprocky @myfabolouslife @ceoslow @vado_mh @bloodyosiris @soberyungwalter @whodecideswar @murderbravado.”

Fivio Foreign also chimed in, writing on X (formerly Twitter), “How Yatchy say ATL dress better then ny w a whole NY fit.”

After the backlash, Boat seemed th backpedal on some of his sentiment, saying, “When you go back to a certain time, it’s for sure New York. But if you think about lately, all the trends come from Atlanta! First off, I got nothing but love for New York. I think a lot of the flyest people in the world were born in New York. I apologize to the Bronx if they feel some kind of way about that comment. Amiri down, do your thing. I be in New York so don’t fucking rob me. It was a joke.”

The post Juelz Santana and Fivio Foreign Call Out Lil Yachty For Trying to Diss NYC first appeared on The Source.

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Adidas Apologizes For Bella Hadid Munich Olympics Sneaker Ad

July 19, 2024 ItsHipHop Leave a comment

Sneaker giant Adidas is in the Jewish hot seat after an advertising campaign featuring Palestinian model Bella Hadid for which the company apologized for what has been seen as anti-Semitic.

The problem with the ad is that the campaign is for a retro 1972 Munich Olympics sneaker, the same Olympics where 12 Israeli athletes were taken hostage and later murdered by their captors. Hadid has been an outspoken critic of the State of Israel and the war in Gaza, so her appearance in the ad commemorating the Munich Olympics caused an uproar at the American Jewish Committee.

The AJC slammed Adidas for what its “egregious error,” saying, “For Adidas to pick a vocal anti-Israel model to recall this dark Olympics is either a massive oversight or intentionally inflammatory. Neither is acceptable.”

Adidas quickly issued an apology, saying, “We are conscious that connections have been made to tragic historical events, though these are completely unintentional and we apologize for any upset or distress caused. As a result we are revising the remainder of the campaign.”

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DJ Cool Kev Presents Lifestyle Brand Total Package Apparel

June 28, 2024 ItsHipHop Leave a comment

Total Package Apparel LLC is a dynamic online retailer specializing in stylish hip-hop clothing for men, women, and kids. With a diverse portfolio comprising six unique brands tailored to meet the fashion needs of their discerning clientele, they strive to offer a comprehensive selection of high-quality apparel that resonates with urban culture and individual expression.

Their commitment to delivering the total package extends beyond fashion; They prioritize customer satisfaction, convenience, and affordability. Through their user-friendly online platform, customers can explore an extensive range of trendy clothing options, effortlessly navigating through the fashion line’s diverse collections.

“In addition to catering to adults, we recognize the importance of providing fashionable choices for the younger generation. That’s why we proudly feature two dedicated kids’ brands within our lineup, ensuring that families can find stylish attire for every member,” states DJ Cool Kev, founder of Total Package Apparel LLC.

Business Overview

Total Package Apparel LLC is a dynamic and innovative online retailer specializing in premium hip-hop-inspired fashion for men, women, and kids. Established with a vision to provide cutting-edge urban wear that embodies style, quality, and individuality.

Equally important, Total Package Apparel LLC is not just a retailer; They’re a lifestyle brand synonymous with urban fashion excellence. By staying abreast of industry trends, maintaining stringent quality standards, and fostering a culture of innovation, they aim to solidify our position as a premier destination for hip-hop-inspired apparel.

Instagram: @TOTALPACKAGEBRAND

http://WWW.TOTALPACKAGEBRAND.COM

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Porsche, Jaguar And Formula E Team Up With Sprayground For Fashion Collaboration

June 1, 2024 ItsHipHop Leave a comment

Sprayground, the celebrity-favorite travel fashion brand, is making a pit stop to elevate Formula E fashion with its newest collaboration featuring track titans Porsche and Jaguar. This collaboration packs an energetic edge three artistically-designed bags that redefine the contemporary style of Formula E with an iconic motorsport bloodline.

The collection features three backpacks inspired by the cars seen racing on its dynamic circuits. Each backpack incorporates Sprayground’s iconic shark-mouth design and is tailored to the respective brand’s color scheme and identity.

● The Formula-E backpack pays homage to the adrenaline-pumping world of Formula E. It draws inspiration from the high-speed all-electric racing and comes in a sleek, black vegan leather with signature blue-green embellishments.

● Porsche’s backpack showcases elegance and precision in an adorned red, black and white design, showcasing the German car company’s logo and race numbering.

● Jaguar’s backpack completes the collection with black, white, and gold panels that capture the essence of Jaguar’s renowned signature style. It is perfectly finished with their famous logo and race number.

An innovative feature of these backpacks is the LED lighting incorporated into the design, powered by a battery system. This feature not only adds a unique aesthetic appeal but also enhances visibility and safety in low-light conditions.

Sprayground initially grabbed worldwide attention with the ‘Hello My Name’ backpack over 13 years ago. Sprayground’s founder, David BenDavid (DBD), aimed to create a brand that reflected his childhood and upbringing. Growing up exposed to the streetwear and art scene, DBD harnessed that inspiration into creativity now admired worldwide.

The Formula E collection will be available online at www.sprayground.com and exclusive boutiques nationwide this June 2, 2024.

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Travis Scott’s Cactus Jack Teams Up with Fanatics and Lids for Collegiate-Inspired Apparel Collection

March 29, 2024 ItsHipHop Leave a comment

Today marks a groundbreaking collaboration as Cactus Jack, the official brand of music sensation Travis Scott, joins forces with digital sports platform Fanatics, leading sports retailer Lids, and Mitchell & Ness to unveil the “Jack Goes Back to College” apparel collection.

This innovative collection combines collegiate pride with streetwear flair, offering an exclusive range of headwear and apparel for students nationwide. Starting April 4, the limited-edition collection will be available on shop.travisscott.com, select Lids stores, campus bookstores operated by Barnes & Noble College at participating universities, and Fanatics.com.

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Designed and produced by Cactus Jack, the debut collection features 28 universities, including prestigious institutions like the University of Michigan, the University of Georgia, the University of Southern California, and the University of Texas. Each university receives uniquely designed products, allowing students to represent their alma mater in authentic Cactus Jack style.

The assortment includes Mitchell & Ness snapback hats with a Cactus Jack twist and various clothing options such as T-shirts, crewnecks, hoodies, shorts, sweatpants, and backpacks, providing students with a complete head-to-toe look.

With retail prices ranging from $68 to $160, the “Jack Goes Back to College” collection offers accessible price points, catering to students and fans alike. Don’t miss out on this exclusive opportunity to showcase your school spirit in Cactus Jack fashion.

Jack Goes Back to College – Available For:

Boston University

Clemson University

Florida State University

Grambling State University

Louisiana State University

Michigan State University

Mississippi State University

North Carolina A&T State University

Northeastern University

Penn State University

Southern University

Texas A&M University

Tulane University

University of Alabama

University of California, Berkeley

University of California, Los Angeles

University of Central Florida

University of Florida

University of Georgia

University of Houston

University of Kentucky

University of Miami

University of Michigan

University of Oklahoma

University of Oregon

University of Southern California

University of Texas

University of Wisconsin

The post Travis Scott’s Cactus Jack Teams Up with Fanatics and Lids for Collegiate-Inspired Apparel Collection first appeared on The Source.

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21 Savage Unveils Exclusive ‘american dream’ Merch Collection

January 18, 2024 ItsHipHop Leave a comment

After releasing his highly-anticipated third studio album, american dream, 21 Savage is treating fans to an exclusive merch collection that captures the essence of his career. The 25-item collection features a range of streetwear, including bucket hats, hoodies, baseball jerseys, and vinyl options showcasing the rapper’s latest musical masterpiece.

The american dream merch line is a carefully curated capsule, blending fine art with streetwear aesthetics. Artists Andrew Agutos and Estéban Whiteside contribute paintings and sketches, infusing the collection with unique visuals. Specific themes like the “American Dream Baby Onesie” and “Should’ve Wore a Bonnet” highlight Savage’s narrative. At the same time, items like the “Metal Dice” and “Leather Bucket Hat” prominently feature the rapper’s signature dagger insignia, reinforcing his distinctive brand identity. Fans can now dive into this exclusive collection, experiencing a tangible connection to 21 Savage’s artistic vision.

You can see the collection below and shop here.