Tag Archives: Femme It Forward

Femme It Forward Launches ‘MUSE’ Mentorship Program to Empower Female Artists in Music Industry

Femme It Forward Launches 'MUSE' Mentorship Program to Empower Female Artists in Music Industry

Femme It Forward (FIF), the pioneering music and entertainment company dedicated to championing female visionaries, is expanding its mentorship initiatives with the introduction of “MUSE” (Musicians Uplifting Stars Everyday), a groundbreaking Mentorship Program tailored to guide emerging female artists and creatives in the music industry. Spearheaded by FIF’s Founder and President, Live Nation Partner Heather Lowery, MUSE aims to cultivate talent and foster diversity within the music landscape.

Recent research from USC Annenberg’s “Inclusion Initiative” underscores the urgency of programs like MUSE, revealing stark gender disparities in music production and songwriting credits. While progress has been made in increasing female representation as solo or featured artists, the lack of women in key production roles remains concerning. MUSE seeks to address these disparities by providing mentorship, resources, and opportunities for aspiring female artists to thrive.

“I have made it my mission to pave the way for future generations of women to be equipped with the tools they need to sit at any table,” says FIF’s President and Founder, Heather Lowery. “MUSE has lived in my heart for the last 3 years, and I am honored to release it into reality as a high-powered program to combat the inequities, disparities, and disturbing statistics around the historic underrepresentation of women in the music industry, especially women of color.”  

Alicia Keys, Erykah Badu, and Teyana Taylor headline MUSE’s advisory panel, offering invaluable insights and guidance to program participants. Additionally, esteemed industry professionals such as Nova Wav, Nija, Jozzy, and Ann Mincieli will serve as hands-on mentors, providing personalized support to mentees.

Rapper Rapsody, Trina, and Amber Riley are among the talented artists paired with mentees, fostering meaningful connections and nurturing talent within the industry. Furthermore, music created through FIF’s MUSE Labs will be featured in the company’s upcoming music compilation album, amplifying the voices of emerging female artists.

In a statement, Erykah Badu expressed her commitment to MUSE, emphasizing the importance of empowering the next generation of female creatives. With its multifaceted approach and commitment to diversity, MUSE represents a significant step towards building a more inclusive and equitable music industry.

As MUSE takes flight, it promises to inspire, uplift, and empower female artists, paving the way for a new era of creativity and innovation in music.

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Teyana Taylor to Make One-Night-Only Return to Stage for ‘Big Femme Energy Live’

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Teyana Taylor, an artist, actress, and dancer, will perform live as a special guest during the forthcoming “Big Femme Energy Live” performance on March 24 for one night only, according to Amazon Music and Femme It Forward. Fans may watch live performances by Teyana Taylor, Ambré, Baby Rose, SAYGRACE, and Mapy, who will be accompanied by an all-women symphony orchestra. The one-of-a-kind concert, which will be live-streamed from Los Angeles’ Belasco Theater exclusively on the Amazon Music channel on Twitch starting at 7 p.m. PST, is the final stop on the “Big Femme Energy Live” tour.

“Sometimes we gotta take the time to smell our Roses even after the Last Petal falls. I can’t imagine a better way to close out Women’s History month than by celebrating with a group of phenomenal female artists and musicians to showcase our gifts together in this event to honor women around the world,” said Teyana Taylor.

“With March being the time of year when people celebrate women’s contributions to society, we decided that now would be a great time to release The Making of Big Femme Energy. While creating the album, it became evident that we, as women, make up the fabric of the entertainment industry. However, when it comes down to owning and distributing works of art, we oftentimes face barriers that our male counterparts do not,” said Heather Lowery, president and CEO of Femme It Forward. “Viewers will get a firsthand look into the blood, sweat, and many tears that went into making something seemingly as simple as an all-women compilation album. Our hope is that after viewing the film and tuning into the Big Femme Energy Live experience on March 24 with Amazon Music, we’ll move beyond just celebrating women once a year and truly start to recognize the benefits that we provide to the industry through our dedication, hard work, and creativity on a daily basis.” 

The Making of Big Femme Energy, a 15-minute documentary launching on Amazon Music on March 29 and includes artist interviews and behind-the-scenes footage describing how the Big Femme Energy compilation album and tour came together, will take fans even deeper.

Heather Lowery, President and CEO of Femme It Forward, will also host a special Women’s History Month edition of Amazon Music’s “Group Thread” on March 28. She’ll be joined by special guests as they discuss the concert, the evolution of Big Femme Energy Vol. 1, and even tease an upcoming look at Vol. 2. Group Thread will premiere exclusively on the Amazon Music Twitch Channel on March 28 at 6 p.m. PST.

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Femme It Forward Teases New Indie Label with All-Female Debut Album

Femme It Forward Teases New Indie Label with All-Female Debut Album

Femme It Forward, a female-led music and entertainment company, has released its debut album, Big Femme Energy Volume 1. The first ever all-female compilation album containing original music brings together Tayla Parx, Lauren Jauregui, Kiana Ledé, Rapsody, Tierra Whack, Ambré, SAYGRACE, Baby Rose, Muni Long, and Sinéad Harnett.

The album is filled with affirmations of self-empowerment, autonomy, and strength, is Femme It Forward’s latest step towards fostering more inclusivity in the music industry. The new release is led by an all-female team of artists, creatives, and executives such as Heather Lowery (Executive Producer), Annie Bercy (Video Director), Katherine Realpe (Behind the Scenes Director), Marcella “Ms. Lago” Araica (Mixing Engineer), Piper Payne (Mastering Engineer) and more.

“Big Femme Energy is an expression of the unique duality of power and delicacy. It’s about family, love, sisterhood, and the experiences that connect us as women. It celebrates the power, and achievements of women and girls, while sharing stories of insecurities, vulnerabilities, and navigating mistakes, which every young woman can feel empowered by. It pays homage to those who came before us while paying it forward to those who will come after us.” said Heather Lowery, Executive Producer of Big Femme Energy. “From our all female show lineups and the announcement of our Next Gem Femme one-on-one mentorship program to the release of Big Femme Energy Volume 1 and the upcoming launch of our new indie label; Femme It Forward is truly a vessel to promote messages of intersectional feminism and empowerment while increasing the numbers for women in music across the board – from the artists, producers, writers and engineers to the executives and creatives behind the scenes. We’re moving beyond just live events and entertainment, we’re changing the face of the music industry.”

You can learn more about Big Femme Energy here.

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