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adidas Originals x Prada Launch User-Generated NFT Art Project

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Screen Shot 2022 01 20 at 8.54.46 AM

After establishing its ambitions for the new digital frontier, adidas Originals is diving deeper into the metaverse to introduce a new chapter of its ongoing partnership with luxury collaborator, Prada. 

The two iconic brands are joining forces to disrupt the metaverse through a charitable lens that puts creators at the forefront. Prada’s foray into the metaverse will take the form of a global, user-generated NFT art project, utilizing blockchain Polygon Web3. This first-of-its-kind interactive platform will allow the metaverse community to contribute to an NFT made up of 3,000 individual tiles that will then be developed into one final art piece by digital artist & educator Zach Lieberman.

The final adidas x Prada NFT piece will be auctioned off with primary sale profits going to climate-focused organizations Slow Factory and UNESCO Sea Beyond, and a percentage of sales will be split between the creators of the tile artwork – including any secondary sales of Lieberman’s final work each time it is sold. Acknowledging the fundamental role of creators, all 3,000 works featured in the final NFT project will be minted as unique NFTs that each contributor will own and can sell on the secondary market.

Each tile and the final piece will be inspired by the recently releasedPrada Re-Nylon collection – a sustainable, reimagined luxury sportswear collection, released in collaboration with adidas, that is composed of Prada’s signature, recyclable Re-Nylon fabric.

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ADIDAS Bodies Competition W/ New iPhone 11 Cases Collection

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ADIDAS iPhone 11 Feature

The holiday shopping season is officially on deck and ADIDAS has come through for the win. Today, check out the iconic sportswear brand’s venture into the phone case biz with a slew of dope-looking iPhone 11 and iPhone Pro covers.

1 – 3-Stripes Camo

If you’re about that Call of Duty life or just have an appreciation for military looks, then the 3-Stripes Camo is your go-to. Thin, lightweight and flashy enough to capture anyone’s attention from afar. Salute the troops!

These seasonal adidas Originals cases help protect your phone from impact and wear and tear, and are made of ultra-light TPU that’s impact-resistant for optimal device protection. The cases features a camo print with stitched on stripes and a contrast Trefoil logo for a stylish look. Available in Raw Green or Raw Gold. MSRP $29.95

2 – The Samba + Samba Rose

If you’re into the clean look, then put your faith in the Samba and Samba Rose cases. Simple and equipped with leather-like front texture, this is a great case worthy of your high-end iPhone 11.

Samba is arguably the most well-known adidas style and a legacy in adidas Originals history. The Samba and Samba Rose collections go back to the roots of streetwise style, and feature a leather-like front and TPU edges. All cases have stitched on stripes and are finished with a contrast trefoil logo. The Samba Rose snap case is available in black and pink, and the Samba snap in Black and White. MSRP starting at $29.95

3 – Adicolor

Red or blue? The choice is yours. Adidas goes for simplicity and authentic awesomeness with these two color ways. Flexible and durable for the running and gunning workout goals generate.

An Originals-style classic done in flexible TPU, this snap case has a two-tone look with contrast Trefoil logo front and tonal canvas primary color for a uniform yet authentic style. Available in Bluebird and Scarlet. MSRP $24.99

4 – Trefoil Clear

What’s the best part about spending a little extra on your iPhone 11’s color? How about being able to see it ‘with’ a case on it? These cases allow your iPhone’s true color shine bright through fancy, clear cases.

This adidas Originals clear snap case helps protect your phone from impact and wear and tear. It’s made of ultra-light TPU that’s impact-resistant for optimal protection for your device. The case features trefoil print for a stylish look. Available in black, clear, rose gold, and with all-over adidas Originals Trefoil print. A unique Two-Tone Trefoil case edition is available exclusively at VerizonWireless.com. MSRP starting at $29.95

5 – Bodega

If the fall and winter temperatures have you missing the heat, then grab one of these Bodega cases and warm up your life until summer 2020 arrives.

Inspired by the diverse range of products, vibrant colors and playful packaging graphics found in a typical bodega store, this graphic case brings a refreshing look to your device. Available in Shock Yellow or Active Orange. MSRP $24.95

6 – Ultra Suede + Shibori

A little more pricey than the other cases, the Ultra Suede and Shibori options are for the true high-end ballers of the world. Premium suede and fancy prints make these two cases bougie in the best way possible.

These handcrafted cases from premium Ultrasuede make this adidas Originals case built for character. Ultrasuede add both a visual and tactile dimension and makes the case a pleasure to hold and is eye-catching. Available in Collegiate Royal Blue. MSRP $44.95

Inspired by the authentic Japanese dying technique Shibori, this adidas Originals case boasts a printed graphic with gold details. Available in Tech Ink. MSRP $29.95

For more info and to purchase your own iPhone 11 Adidas cases, CLICK HERE!

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Protect Your iPhone 11, Pro & Pro Max In Style With adidas Originals Cases

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iPhone 11 Pro Max adidas Phone Cases

Source: Bernard Smalls / @PhotosByBeanz

When it comes to phone cases, more than likely, you have to sacrifice style for protection. adidas Originals wants to change that with its latest collection of stylish phone cases for Apple’s family of iPhone 11 smartphones.

The German sneaker brand launched its new fall/winter collection of stylish, protective case for the iPhone 11, 11 Pro and 11 Pro Max. Each case embodies all of the adidas Originals styles, new and old are molded from the company’s popular, Samba, Samba Rose, Ultrasuede, Bodega, Camo, TrefoilClear, Shibori, and Adicolor.

“The new cases channel the rich heritage of the adidas Originals brand while providing great protection for the iPhone 11, 11 Pro and 11 Pro Max, all while expressing a unique style that only comes with the adidas brand.”

iPhone 11 Pro Max adidas Phone Cases

Source: Bernard Smalls / @PhotosByBeanz

If you want to get your hands on any one of the cases, you can head to adidascases.com, an adidas Originals store, as well as VerizonWireless.com, AT&T.com, and AT&T store locations. Prices range from &24.95, $29.95, and 44.95. You can get a detailed look at all of the cases in the gallery below.

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Photo: Bernard Smalls / @PhotosByBeanz / adidas Originals

Source: HipHopWired.com

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Recap: adidas Gives the Ultimate Look at Graffiti Culture With ‘Beyond the Streets NYC’ Exhibition in Brooklyn

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Graffiti is one of those art forms that wins by breaking all the rules — there is no one style, no single medium and certainly not one sole artist that embodies the entire genre completely. Now, in a combined effort by adidas Originals and traveling art exhibition Beyond The Streets, a new art experiencing is opening up in the Williamsburg neighborhood of Brooklyn that truly pays homage to over 150 artists that’ve cultivated graffiti into the respected platform that it’s become today.



The setup at 25 Kent Ave is, for lack of better words, huge — we’re talking 100,000 square feet, huge! The Source stopped by earlier this week to catch a preview of the space, which extends throughout the 5th and 6th floors of the waterfront view building. The art collections you come across while making a way through the gallery range from paintings and bigger-than-life-sized sculptures to custom installations that could even be considered grotesque. There’s also a fully-operating pop-up shop with refreshments provided by Perrier and merch by the many artists featured throughout. As an added incentive, a portion of proceeds from sales in the shop will go to the the Harold Hunter Foundation, who played an important role during his lifetime in molding the skateboarding culture that pretty much goes hand-in-hand with graffiti. Overall, you will not want to miss out on this engaging opportunity to experience the art world from a handful of gritty, unforgettable and absolutely stunning perspectives.

Keep scrolling to see some of our favorite artists from the adidas-curated ‘Beyond the Streets NYC’ exhibition, which will be taking over Brooklyn all summer long:

BEASTIE BOYS EXHIBIT

BILL BARMINSKI EXHIBIT

BEYOND THE STREETS ARTWORK

BUDDY ESQUIRE EXHIBIT

CHARLIE AHEARN EXHIBIT

CLEON PETERSON EXHIBIT

CRAIG STECYK EXHIBIT

CRAIG COSTELLO EXHIBIT

DABSMYLA EXHIBIT

FAB 5 FREDDY EXHIBIT

FUTURA EXHIBIT

GUERILLA GIRLS EXHIBIT

HUSKMITNAVN & CORNBREAD EXHIBIT

HUSKMITNAVN EXHIBIT

INVADER EXHIBIT

KATSU EXHIBIT

LADY AIKO EXHIBIT

MAYA HAYUK EXHIBIT

PAUL INSECT X BAST EXHIBIT

RIME EXHIBIT

KC ORTIZ EXHIBIT

SHEPARD FAIREY EXHIBIT

TAKASHI MURAKAMI EXHIBIT

The full ‘Beyond The Streets NYC’ exhibition will be on display to the public starting tomorrow (June 21) and will run until August. Purchase tickets right now online.



Images: Beyond the Streets

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Pusha-T Says Traveling Has Changed Him In New Short Film [Video]

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Pusha T

Source: photo: WENN

While the thrill of living his best street life will forever be in his rhyme book Pusha-T is indeed evolving. He details his growth in a new clip.

As spotted on High Snobiety a new short film based on Brick James’ has been released. Presented by adidas Originals, Pusha-T Tripping in Barcelona captures Terrance prior to his performance at Primavera Sound Festival. He discusses how seeing the world has changed his perspective in many areas.

“Traveling has definitely broadened my horizons, it has helped me to see and take in other perspectives and be open to other ways of life in every aspect,” he explained.

Later on in the two-minute clip King Push also reveals that his long history of avoiding the spotlight of mega-stardom is purposeful. “Playing the background; it’s an art to it. Not everything has to be loud and upfront”.

You can view Trippin below.

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Photo: WENN.com

Source: HipHopWired.com

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adidas Originals x Nite Goods Drop In NYC This Week

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To celebrate the April Nite Jogger release coming up next week, a limited-run of collectible items are going to be released to the public through unexpected giveaways across two locations in New York City.

Included in the limited-edition drop will be a custom Nite Jogger bedtime story—Go To Bed, Sneakerhead—and teddy bear counterpart, the NiteBear.

The rare collectibles exist to inspire late-night creators to keep going and to keep dedicating their time to their creative pursuits—even if that means working through til daylight.

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