Iconic fashion brand Gucci has officially played itself. The luxury company has issued a public apology for releasing controversial af-looking blackface-themed clothing.
Last night, the brand copped to making one of its biggest mistakes in recent history with a full-fledged statement.
Gucci deeply apologizes for the offense caused by the wool balaclava jumper.
We consider diversity to be a fundamental value to be fully upheld, respected, and at the forefront of every decision we make.
Full statement below. pic.twitter.com/P2iXL9uOhs— gucci (@gucci) February 7, 2019
Over the past few hours, social media has erupted with reactions to Gucci’s attire.
SMH… how does this stuff still happen though? EVERY YEAR another fashion brand mistakenly puts out racially insensitive apparel? SMH. @gucci #SOHHNews pic.twitter.com/283jgOUicl
— SOHH (@sohh) February 7, 2019
…
Today Gucci released their Balaclava Knit Top. Sigh. Really @Gucci? Really? pic.twitter.com/ETWKFhHVEB
— Keisha Ka'oir (@MikeishaDache) February 6, 2019
…
At this point Gucci playing in our face but y’all still gone shop happy black history month
pic.twitter.com/vPTLvsA0TF
— Casanova (@weeezy___) February 7, 2019
The sweater reportedly came with a price tag of around $1,000.
Shopping website Spring says the black balaclava knit top is “inspired by vintage ski masks”. It adds: “The Fall Winter 2018 runway show space reflected the stark environment of an operating room, emulating the theme of the collection where reconstructing materials and fabrics created a new identity.” The website, which advertises the top for $890, said its balaclava-style added a “mysterious feel”. (The Sun)
Last year, drama developed with fashion powerhouse Prada putting out racially insensitive items.
This is not the first time a fashion brand has been accused of using such imagery. Last year, luxury fashion house Prada said it withdrew products after some items displayed in a Manhattan storefront were seen as depicting blackface imagery. The products, part of Prada’s Pradamalia line, were pulled after images surfaced of some merchandise depicting monkey-like figures with black faces and large red lips. (CNN)
The post Ban Gucci? Iconic Brand Apologizes For Shocking Blackface Sweaters appeared first on SOHH.com.
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